Recap · Monday Mastermind
Before the price drop.
Your listing is sitting at day 10. Five moves to make before the price conversation, from what 500+ agents shared today.
00The Rule
Day 10. No offer.
Buyers are cautious, rates are high, and they're taking their time. Weeks two and three are where the listing gets won. A listing agent on today's call put the line where it belongs:
“14 showings and no offers? It's price. 14 days without a showing? It's price.”
Until you hit that line, here are five moves to make before the price conversation.
01From Fast Forward Movement
Concessions before cuts.
Price cut
Lowers the number every future buyer anchors to.
Rate buydown
Seller puts $5,000 to $7,500 toward the buyer's rate. Price holds. Payment drops.
- Market the concession publicly. One agent offered it as a buydown or up to a year of HOA dues, and the listing sold fast.
- Talk monthly payment, not just price. That's the number your buyer actually lives with.
Lender limits apply. A buydown doesn't skip underwriting; the buyer still has to qualify.
02From eXp Market Mondays
Communicate! Call the listing agent.
On the buyer side, don't assume the seller will say no to concessions or creative terms. Call the listing agent. Ask what can work.
- Shop the financing.
- Get creative on the rate.
- Advocate for the client.
03From Fast Forward Movement
Fall back in love with open houses.
Agents are seeing more buyers at opens than at private showings. Add a midweek twilight open for the neighbors, then hit Saturday and Sunday.
Show the seller where buyers dropped off, and where they bought instead.
04From Fast Forward Movement
Talk to sellers twice a week.
“Even if there's no update, the update is there's no update.”
Tuesday
Written report.
Thursday
Phone call.
Every open
Recap within 5 minutes.
05From Fast Forward Movement
Feedback starts before the showing.
Booked
Text the agent a highlight sheet. They'll reply from inside the house.
Right after
Call. Agents pick up when they just walked out.
Ask this
Writing an offer? Yes or no. How does it rank? What would have to change?
“Told today feedback is hard to get in this market. I've gotten a lot of feedback from a lot of people.”
+The Morning Habit
Work the agents.
- Call agents who sold to buyers in that neighborhood the last two years. One listing got an offer that way, right before the price drop.
- Call agents to congratulate them on their closings. Ask how the deal went. Real peer conversations.
Role play and scripting sessions weren't recorded today.
Keep it going
Live calls. Every Thursday.
Dialing live, together. Bring your list. Bring your listings that are sitting.
Thursdays, 8:00 AM · Google Meet · Link shared with members
Follow @theloopre or DM us on Instagram
Open to every brokerage.
Received
Meanwhile, follow along on Instagram at @theloopre.